Facebook Purges Over 10 Million Accounts in Crackdown on Spam, Sparking User Backlash

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3 min read
Facebook Purges Over 10 Million Accounts in Crackdown on Spam, Sparking User Backlash

Facebook Purges Over 10 Million Accounts in Crackdown on Spam, Sparking User Backlash

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Meta, the parent company of Facebook, has deleted over 10 million accounts in the first half of 2025 as part of an aggressive campaign to eliminate spam, impersonation, and unoriginal content. Announced on July 14 via the Facebook Creators blog, the purge targeted roughly 500,000 accounts engaged in “spammy behavior or fake engagement” and 10 million profiles impersonating large content creators, aiming to promote authentic voices. However, the mass deletions, dubbed the “Meta ban wave,” have sparked outrage among users who claim their legitimate accounts were wrongly terminated, with many blaming flawed AI-driven moderation. Details of the Purge Meta’s initiative focused on accounts posting duplicate content, such as recycled memes or videos, and those using fake engagement tactics to boost...

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